Undiksha’s Master of Management Science study program had the opportunity to co-host the MAG (Marketing in Asia Group) International Conference on 7-9 November 2023 with the theme Beyond Borders: Exploring Business, Marketing, Tourism in Global Perspectives, at Warmadewa College, Denpasar. Undiksha, in this case the Masters in Management Sciences, joined other universities as co-hosts, namely the Universitas Surabaya, Universitas Dr. Sutomo, University Malaysia Sabah, and Indonesia International Institute for Life Science (I3L). The international conference was attended by 120 academics and practitioners in the fields of management and marketing from 11 countries. Undiksha was represented by two lecturers from Master of Management Sciences, namely Dr. Ni Luh Sayang Telagawati and Trianasari, Ph.D. and also students. MAG (Marketing in Asia Group) is a global tank-tank institution in the field of marketing management and policy development that has credibility in the world. MAG was founded by Professor Kim-Shyan Fam, which initially in 1997 consisted of only three active researchers based in New Zealand and Australia. But now, this institution has an extensive network in 35 countries with nearly 400 members consisting of academics and practitioners including deans of leading business schools, professors, research students, entrepreneurs and marketers.